
China Premium Motorcycle Helmet Market Analysis
The China Premium Motorcycle Helmet Market size is estimated at USD 122.64 million in 2025, and is expected to reach USD 158.72 million by 2030, at a CAGR of 5.29% during the forecast period (2025-2030).
Chinese consumers are increasingly adopting premium motorcycle helmets, driven by factors such as the younger generation's shift towards superbikes and the rapid rise of motorcycle racing championships in the country. Moreover, with growing traffic congestion and road accidents, there's a heightened demand for helmets to ensure rider safety.
Demand for affordable, durable headgear, combined with stringent government mandates on helmet use, has propelled the premium helmet market. For example, in 2020, the Jiangsu People's Congress enacted regulations requiring e-bike riders and passengers to wear helmets, imposing penalties for non-compliance.
Many companies are pivoting towards harnessing new technologies to craft smart helmets for two-wheelers, boasting enhanced safety, audio, and communication features. These technologically advanced helmets are designed to continuously monitor rider behavior, bolstering safety.
Nonetheless, challenges such as helmet counterfeiting, the high price of premium helmets, and inconsistent law enforcement in certain regions hinder the growth of the premium motorcycle helmet market in China.
China Premium Motorcycle Helmet Market Trends
China's Premium Motorcycle Helmet Market Sees Dominance of Fiber Glass Material
Chinese consumers are increasingly favoring fiber glass in the premium motorcycle helmet market. Helmets crafted from fiber glass boast impressive strength and impact resistance, aligning perfectly with the surging market demands. Furthermore, with consumers leaning towards lightweight helmets, fiber glass emerges as the top choice for extended rides and touring.
- In November 2024, GWM unveiled its inaugural touring motorcycle, SOUO, in China, attracting motorcycle enthusiasts globally. This launch underscored GWM SOUL's commitment to the touring motorbike arena, spotlighting its ambition to cultivate a comprehensive riding ecosystem by producing top-tier, high-performance bikes tailored to modern riders' evolving demands.
China's escalating motorcycle presence on roads has led to heightened traffic congestion and a surge in accidents, amplifying safety concerns among drivers. Fiber glass helmets, known for their durability and tensile strength, resist cracking or shattering under stress, bolstering rider safety. For context,
- In 2023, traffic accidents in China resulted in 60,028 fatalities, as reported by the National Bureau of Statistics of China.
Compared to other premium materials, fiber glass offers a more affordable solution, making it a preferred choice for premium helmets. This cost-effectiveness allows manufacturers to deliver high-quality helmets at competitive prices, thereby expanding their customer base.
Additionally, China's stringent helmet usage regulations, combined with its vast manufacturing base that ensures economical production and material accessibility, have consistently driven the demand for fiber glass-based premium motorcycle helmets in the Chinese market.

Rising Demand for Premium Motorcycle Helmets Among Chinese Racers
In China, motorcycle racing events are rapidly gaining traction, rivaling the intensity of global competitions. This surge in popularity is attributed to a growing fan base and heightened participation in domestic events, such as the China Superbike Championship (CSBK). Furthermore, prominent Chinese manufacturers, notably CFMoto, are making waves by entering prestigious international series like MotoGP. Such developments underscore the escalating demand for high-end, premium racing helmets, which prioritize safety, comfort, and performance on the track. For instance,
- In February 2024, CFMOTO, a leading Chinese manufacturer, announced its ambitious entry into the Superbike World Championship. With plans to compete in the premium superbike category, CFMOTO aims to establish a factory team in the World Superbike Championship within the next two years.
China's burgeoning motorcycle culture, coupled with heightened accessibility to high-performance bikes and a growing enthusiasm for motorsports, is propelling the demand for premium helmets. Brands like AGV, Shoei, Arai, Shark, and LS2, renowned for their superior construction, advanced safety features, and aerodynamic designs, are increasingly catering to China's racing aficionados.
Heightened safety concerns regarding motorcycle accidents, alongside stringent government mandates on helmet usage, are bolstering market demand. Additionally, sports federations are amplifying their efforts to elevate China's presence in motorcycle sports, further fueling the appetite for premium helmets. For instance,
- The Motocross World Championship (MXGP), often dubbed motorcycling's Formula One, is set to return to China in mid-September 2024, after a hiatus since 2019. The event will take place in Shanghai's Fengxian District, with backing from the International Motorcycling Federation (FIM), which is keen on bolstering China's involvement in motorcycle sports.
Given these dynamics, the market for premium motorcycle helmets among Chinese racers is poised for significant expansion in the near future.

China Premium Motorcycle Helmet Industry Overview
The China Premium Motorcycle Helmet market is moderately consolidated, with a few major players holding a significant share. Leading companies in this market include AGV, Shoei Co. Ltd, Arai Helmet Ltd, Shark Helmets, and LS2 Helmets. These players are adopting various business strategies to strengthen their competitive position in the China Premium Motorcycle Helmet market. For instance,
In July 2023, LS2, a globally recognized helmet manufacturer and a top brand in China, unveiled its latest offering: the Advant X Carbon. This sport-touring helmet boasts premium features, including a modular design with a 180-degree flip chin bar, making it perfectly suited for both urban commutes and open-road adventures.
China Premium Motorcycle Helmet Market Leaders
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AGV
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Shoei Co. Ltd
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Arai Helmet Ltd
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Shark Helmets
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LS2 Helmets
- *Disclaimer: Major Players sorted in no particular order

China Premium Motorcycle Helmet Market News
- January 2025: Exeger and Cosonic teamed up to unveil a solar-powered, self-charging smart helmet, targeting urban motorcyclists and the vast number of delivery riders in China. By embedding Exeger's Powerfoyle solar cell technology, the helmet boasts improved safety features, including a rear LED taillight, audio speakers, and a communication microphone, all aimed at bolstering safety and audio connectivity.
- May 2024: Aria has unveiled the XD-5, its latest innovation tailored for the burgeoning ADV segment. Designed with adventure riding at its heart, this versatile helmet boasts enhanced safety features, thanks to its customizable inner lining.
China Premium Motorcycle Helmet Industry Segmentation
Premium motorcycle helmets are high-quality head protection devices designed for motorcyclists who prioritize safety and comfort. Renowned for their superior protection, these helmets often surpass standard safety benchmarks.
The China Premium Motorcycle Helmet market is segmented by material type, distribution channel and end user. By material type, the market is segmented into fiber glass, plastics and other material types. By distribution channel, the market is segmented into offline and online. By end user, the market is segmented into commuters and racers. The report offers the market sizes and forecasts for all the above segments in value (USD).
By Material Type | Fiber Glass |
Plastics | |
Other Material Types | |
By Distribution Channel Type | Offline |
Online | |
By End User Type | Commuters |
Racers |
Fiber Glass |
Plastics |
Other Material Types |
Offline |
Online |
Commuters |
Racers |
China Premium Motorcycle Helmet Market Research Faqs
How big is the China Premium Motorcycle Helmet Market?
The China Premium Motorcycle Helmet Market size is expected to reach USD 122.64 million in 2025 and grow at a CAGR of 5.29% to reach USD 158.72 million by 2030.
What is the current China Premium Motorcycle Helmet Market size?
In 2025, the China Premium Motorcycle Helmet Market size is expected to reach USD 122.64 million.
Who are the key players in China Premium Motorcycle Helmet Market?
AGV, Shoei Co. Ltd, Arai Helmet Ltd, Shark Helmets and LS2 Helmets are the major companies operating in the China Premium Motorcycle Helmet Market.
What years does this China Premium Motorcycle Helmet Market cover, and what was the market size in 2024?
In 2024, the China Premium Motorcycle Helmet Market size was estimated at USD 116.15 million. The report covers the China Premium Motorcycle Helmet Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the China Premium Motorcycle Helmet Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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China Premium Motorcycle Helmet Industry Report
Statistics for the 2025 China Premium Motorcycle Helmet market share, size and revenue growth rate, created by Mordor Intelligenceâ„¢ Industry Reports. China Premium Motorcycle Helmet analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.